Regional Market Intelligence

The Auction
Is Costing
You More
Than You Think.

Every trade-in you truck to the auction costs money before you've made a dollar. There's a smarter way.

$800+
Avg. Transport Cost
21days
Avg. Wait for Payment
30min
Velocity Offer
Every unit you send to the auction costs you this.
THIS TRUCK COSTS YOU $600–$1,200 BEFORE A SINGLE BID IS PLACED
Your trade-ins. Someone else's truck. Your money — paid upfront, before the hammer falls.
The Auction Reality for Small-Market Dealers

Here's What the Auction Actually Costs You.

🚛
You Pay Transport Upfront
Before a single dollar changes hands, you're writing a cheque. Transport from a small market to a major auction lane runs $600–$1,200 per vehicle — paid before the hammer drops, regardless of what it sells for.
📅
You Wait Weeks to Get Paid
Auction day comes once a week. Then settlement takes 5–10 business days. From lot to payment, you're commonly waiting 2–4 weeks — capital you can't touch, interest you're still paying, space you can't fill.
🎰
No Price Until the Hammer Falls
You load the truck not knowing what you'll get. Reserve prices aren't guaranteed, condition disputes happen, and sometimes it doesn't sell at all — and you're paying transport both ways.
💸
Fees Eat Your Margin
Transportation. Auction entry fee. Fuel surcharge. Arbitration risk. By the time you add it all up, a $4,000 trade-in might net you $2,600 — and you still waited three weeks for it.
VS
The Auction Model vs The Velocity Model
The Velocity Wholesale Difference

Fast Funding. No Risk. No Trucks.

Offer in 30 Minutes
Submit via our dealer portal — VIN, photos, condition. A firm offer lands in your inbox within 30 minutes. No waiting for auction day. No price surprises. A real number you can plan around.
💳
Funded Next Business Day
Accept the offer. Done. Funds transfer the next business day — not in two weeks, not after settlement. Your capital moves at the speed your business needs.
🏠
We Come to You
You don't truck anything anywhere. We arrange pickup within 24 hours of deal close. The vehicle leaves your lot on our dime and our time. No transport bill. No logistics headache.
The Price You Accept Is the Price You Get
No renegotiating at pickup. The offer we make is the offer we honour. Firm, final, and in writing. Your margin is protected before the truck ever shows up.
The Real Numbers on a Single Trade-In

What Stays in Your Pocket.

✕ Sending It to the Auction
Vehicle selling price at auction$8,000
Transport Average (200+ kms)− $600
Auction fees− $550
Cleaning / detailing before transport− $250
Floorplan interest (4+ week wait)− $180
Coordinating logistics− $200
Net to Your Pocket$6,220
✓ Selling to Velocity Wholesale
Velocity offer on same vehicle$6,500
Transport cost$0
Fees$0
Cleaning / detailing$0
Floorplan interest$0 — paid tomorrow
Coordinating logistics30 minutes
Net to Your Pocket$6,500
On this example, Velocity nets you $280 more on a lower headline offer — because you keep every dollar. No transport, no fees, no cleaning bill. And you have the money tomorrow instead of in a month. At 5 trade-ins per month that's over $34,800 in extra margin per year staying in your dealership.
Side by Side — From Trade-In to Cash in Hand

Why Speed Matters.

✕ The Auction Timeline
Day 1
Trade-in arrives on your lotClock starts. Floorplan interest begins.
Day 3–10
Arrange & pay transport$600–$1,200 out of pocket. Vehicle leaves your lot.
Day 11
Auction day — maybeIf the run date lines up. If not, wait another week.
Day 18
Re-run — it didn't sellVehicle runs again the following week. Still no money. Interest keeps accumulating.
Day 21
Sold — this timeThree weeks in, the hammer finally falls. Auction fees deducted at settlement.
Day 26–31
Settlement processed5–10 business days after sale. Fees deducted from proceeds.
Day 31+
Money in your accountA full month of carrying costs. Finally paid.
✓ The Velocity Timeline
Day 1
Trade-in arrives on your lotLog into the dealer portal. Submit VIN and photos.
Day 1
Firm offer in 30 minutesReal number. No ranges. No callbacks. Accept or decline.
Day 2
Money in your accountNext business day funding. Done.
Day 2
Vehicle picked upWorry-free and fast pickup — 24 hour turnaround on 3 or more units.
That's it.Nothing else to do.
Stop Funding the Auction.
Start Keeping the Money.

Velocity Wholesale serves dealer partners across Alberta, Saskatchewan, Manitoba and Northern Ontario. If your market is on that map, this is built for you.

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